With more than 45 years of consecutive annual exhibition experience, SARCDA Trade Exhibitions offers all exhibitors the benefits of two highly professional, well-organised and cost-effective Trade Exhibitions, held at Gallagher Convention Centre, Midrand, Johannesburg.

SARCDA is proud of its position as the largest and only trade exhibition of its kind in the Southern Hemisphere; attracting as many as 600 Exhibitors annually and almost 27 000 Trade Visitors annually.

SARCDA attracts Wholesalers, Importers and Manufacturers, both local and international and provides a professional platform to help grow their businesses. Our Exhibitors are world-class and constantly raise the bar in bringing products of both international flavour and local flair providing our retailers with the latest trendiest products. Many of our Exhibitors have been exhibiting at SARCDA since it's inception 45 years ago.

SARCDA prides itself in its database of Retail trade Buyers built up over 45 years. We are constantly using the latest technology to reach our Buyers who have been loyal supporteres of SARCDA over the years.

Looking back

SARCDA started off as a Pharmacy Exhibition in the 1960's, when pharmacies ventured into the gift-line. SARCDA used to be an acronym for the South African Retail Chemists and Druggist Association. It is now an independent trade name offering fully-fledged Gift, Toy and Décor Trade Exhibitions to service the needs of the entire retail, gift, toy and décor industries.

The heritage of SARCDA includes its experience, knowledge and traditions. Our exhibitors have had a highly profitable association and have grown with us over the past four decades.

Two annual retail trade exhibitions

Traditionally, SARCDA organises two Gift, Toy and Décor Trade Exhibitions annually:

  • SARCDA International - Held at Gallagher Estate, Gauteng, in March
  • SARCDA Christmas - Held at Gallagher Estate, Gauteng, in August

SARCDA Accolades

SARCDA Trade Exhibitions has won numerous Best Trade Show of the Year awards in category Trade Exhibitions from the Exhibition Association of South Africa (EXSA) over the years. Managing Director, Teresia Stander, was awarded the Best Exhibition Organiser Employee award in 2009.


  • Street: 60 Fanny Avenue, Norwood
  • Postcode: 2192
  • City: Johannesburg
  • Province: Gauteng
  • Country: South Africa


  • Telephone: +27(11) 728-6668
  • Fax: +27(11) 728-5988
  • E-Mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

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