Welcome the one of the most scenic and gruelling mountain bike races in the world - The Cape Epic. One of the greatest outdoor sports event sponsor branding opportunities in the world. The Cape Epic always offers a never ending stream of news, publicity and press and TV coverage - extreme adversity and challenge of man vs himself and the elements.
For a short overview which doesn't do it justice . .controversy starts with a fire on the slopes of Table Mountain, but in true Epic style the race must go on - even calling it The Dash through the Ashes! The 2009 Absa Cape Epic presented by adidas starts and finishes in Cape Town. A circular route including Gordon's Bay the start venue for the 2009, steep ascent to Steenbras Dam under the N2 and into the Grabouw plantations towards Nuweberg to Villiersdorp. Off via Elandskloof to Worcester, the road hugs the foothills of the mountains for 12km, darting in and out of the vineyards past the Brandvlei Cellar before heading back towards Robertson. A trip through a private game farm will offer some distraction from the fatigue as kudu, eland, gemsbok, springbok and ostrich spectate the cycling spectators! Then to Greyton where they climb 750m in the first 13km and the altitude reading will go from 400m to 1000m in 5km, and the riders will feel as if they are expected to ride straight up a wall. To the top of Boskloof. And then riders make their way back to Lourensford.
Printed Shadenet Solutions provided start and finish branding for The Epic, one of the most gruelling sports events in the world held here in the Cape. Printed Shadenet branding is ideal for these conditions - it is durable, flexible, easy to rig, washable, and nice and light so it can be easily transported from one section of the sports event to another - the porous nature of shadecloth is ideal for the windy conditions experienced on scaffolding and rigging structures.
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