BMG and Danfoss Drives formally consolidate partnership

Seen at signing event at the beginning of June are, from left : Mick Baugh, sales manager, BMG Electronics, David Dyce, division manager, BMG Electronics, Marco Airola, senior sales director, Southern Europe, Danfoss, Leif Flojgaard, president middle East and Africa, Danfoss, Gavin Pelser, managing director, BMG Engineering; Roland Sargent, sales manager, South Africa, Danfoss.

BMG and Danfoss Drives have consolidated a long standing partnership, with the official signing of a strategic alliance agreement that augers well for both companies, stakeholders and customers.

“This new development formalises and strengthens the original distribution agreement for Danfoss variable speed drives and the soft starter range, which has been in place since 2007,” says David Dyce, division manager, BMG Electronics – Bearing Man Group. “Through this firm alliance, BMG is set to increase awareness of the Danfoss brand; create a stablised pricing structure and ensure efficient enquiry turnaround times and a reliable support service of Danfoss systems.

“The Danfoss range of technically advanced variable speed drives and soft starter systems, available from BMG’s national branch network of over 140 outlets, enhances energy savings, food preservation, care for the environment and optimum productivity.

“BMG and Danfoss, with a complementary product and customer base and a perfect business ethics fit, are committed to working closely with industry to achieve a more efficient and sustainable environment and a highly productive and globally competitive region.”

BMG’s R350m expansion of the distribution and engineering facilities in Johannesburg, includes new electronic workshops and a technical resources centre for the repair, maintenance and commissioning of the Danfoss product range. This 24-hour service is supported by mobile technicians who conduct onsite breakdown and routine maintenance when necessary. centralised This distribution delivers daily to all major centres around South Africa.

BMG’s purchasing system at Danfoss will become e-based, providing live updates on delivery times to ensure a highly efficient supply chain process. BMG currently has BEE Level 3 certification, with recognition as a ‘value add supplier’(VAS) which provides the market the facility to source Danfoss equipment from BMG and comply with the B-BBEE charter.

This status represents a significant benefit to customers as a BEE procurement recognition of 137,5% against all purchases from BMG can be claimed.