Dauphin HumanDesign Group, a leading supplier of office furniture, has relocated its Cape Town showroom to Century City.
The group has taken a 220m² double volume showroom in the Matrix mixed use building, which forms part of the R1bn Century City Square development now nearing completion.
Sihaam Moerat, regional manager for Dauphin Western Cape, said it had moved its showroom from Black River Parkway to the upmarket Matrix building as it complemented their brand and market positioning.
“And Century City is very centrally located within the greater Cape Town metropole, which will enable us to better serve all our customers.”
Moerat said they had been searching for new premises for some time, but had struggled to find the right fit with their brand.
“We have only just moved in and already the feedback from our customers has been hugely positive. We have also picked up so much passing trade it has been phenomenal and this really reinforces the fact that we have made the right decision.”
Jean Theron of Rabie Property Group, developers of Century City Square, said a second showroom in the Matrix building had been let to carpet company Belgotex from August 1 this year and discussions were well under way with potential tenants for the remaining 728m² of showrooms.
The showrooms enjoy high visibility on Bridgeway, a main thoroughfare in the new all-green Bridgeways precinct which is also home to Absa’s new regional offices, Chevron, Philip Morris, the Business Centre, and Century City Square the latter of which comprises the Century City Conference Centre and Hotel, restaurants, offices and apartments all set around a public square.
With its eclectic mix of retro and contemporary architecture, The Matrix building also comprises three floors of offices totalling more than 4,500m² topped by 51 residential apartments over three floors.
Theron said the architecture of Matrix combines robust facebrick facades with concrete, glass and steel making it an ideal address for businesses wishing to make a strong, creative statement.
“With 1350 parking bays in the precinct, buyers and tenants should have no shortage of parking,” he says.
Dauphin is one of Europe’s leading office furniture manufacturers which has been in South Africa since 1981 with the local operations being part of the Bidvest Group since 1997.